Here is a good overview of weblogs produced by the folks at Wharton. I found the section on potential business models to be interesting. In short, if you love to blog go ahead but don't expect to make any money at it. Blogs can be an effective corporate marketing tool and they are impacting the world of journalism and traditional mass media. There are some good insights here.
Link: Blogs, Everyone? Weblogs Are Here to Stay, but Where Are They Headed? - Knowledge@Wharton.
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