Marketing 2.0

Speaking as a Performing Art

Here's an interesting post on Guy Kawasaki's blog. The author is Doug Lawrence and he presents 15 tips on giving effective presentations. I learned something new here - the bite your tongue strategy. Check it out to learn more.
Link: How to Change the World: Speaking as a Performing Art.

Presentation Resources

Do you give presentations? Would you like to improve the quality of your presentations? OK, this post is for you. The first resource you can check out is the 10/20/30 Rule from Guy Kawasaki. Guy suggests no more than 10 PowerPoint slides, last no longer than 20 minutes and contain no fonts smaller than 30 points. Check out his rationale for the rule. Another good place to go is Presentation Zen, Garr Reynold's blog on issues related to professional presentations. Next, you can stop by Public Speaking, a resource site from McGraw-Hill that also ties directly to their books and resources on the subject.

Get a Standing Ovation

Guy Kawasaki has an excellent new book out called The Art of The Start. It's a guide for entrepreneurs and offers advice on topics such as branding, attracting investors and making effective presentations. An excerpt from the book appears on Guy's blog and details How to Get a Standing Ovation as a public speaker. Both Guy's book and blog are highly recommended.